{"id":893,"date":"2021-08-03T13:36:15","date_gmt":"2021-08-03T11:36:15","guid":{"rendered":"https:\/\/www.bmcgroup.be\/over-bmc\/"},"modified":"2021-08-09T15:26:34","modified_gmt":"2021-08-09T13:26:34","slug":"a-propos-de-bmc","status":"publish","type":"page","link":"https:\/\/www.bmcgroup.be\/fr\/a-propos-de-bmc\/","title":{"rendered":"A propos de BMC"},"content":{"rendered":"<h3><strong>BMC-Group<\/strong>\u00a0s.a. a \u00e9t\u00e9 fond\u00e9 en 1990 en tant que cabinet de conseil ind\u00e9pendant (<strong>Belgian Marketing and Consulting Grou<\/strong>p). D\u00e8s le premier jour BMC-Group fournit des conseils commerciaux \u00e0 diff\u00e9rentes entreprises.<\/h3>\n<div>Il a \u00e9galement commenc\u00e9 \u00e0 d\u00e9velopper et concevoir des concepts et des projets.<\/div>\n<div>Pour VMMA ( VTM), \u00a0BMC-Group a con\u00e7u des concepts (de jeu) bas\u00e9s sur des \u00e9missions populaires (y compris \u00ab\u00a0Le show d&rsquo;anniversaire\u00a0\u00bb par Walter Capiau, \u00ab\u00a0Chiffres et Lettres\u00a0\u00bb par Zaki, \u00ab\u00a0Schuif af\u00a0\u00bb par Ingeborg &#8230;). BMC-Group a \u00e9galement con\u00e7u la notion de \u00ab placement de produit \u00bb sur BRTN (VRT), ainsi que sur VTM. \u00a0Apr\u00e8s quelques mois BMC-Group a acquis tous les droits commerciaux du projet\u00a0<strong>\u00ab\u00a0Samson et Gert\u00a0\u00bb<\/strong>\u00a0de la BRTN (VRT). \u00a0BMC-Group a lanc\u00e9 et prit en charge la commercialisation compl\u00e8te du projet \u00ab\u00a0Samson et Gert.\u00a0\u00bb<\/div>\n<div>En 1991, BMC-Group organise pour la premi\u00e8re fois une grande tourn\u00e9e estivale \u00ab Samson et Gert \u00bb \u00e0 la c\u00f4te belge. Dans le cadre de cette tourn\u00e9e d&rsquo;\u00e9t\u00e9, BMC-Group lance en Juin 1991, le premier CD \u00ab\u00a0Samson et Gert\u00a0\u00bb. La vente de ce CD est un grand succ\u00e8s. Plus de 160.000 exemplaires ont \u00e9t\u00e9 vendus en Flandre.<\/div>\n<div>Finalement, BMC-Group vendra plus d\u2019 un million de CD de \u00ab\u00a0Samson et Gert\u00a0\u00bb . A No\u00ebl 1991, BMC-Group organise le premier show de No\u00ebl \u00ab\u00a0Samson et Gert\u00a0\u00bb \u00a0dans la salle Elisabeth \u00e0 Anvers. Pendant les vacances de No\u00ebl 1991, plus de 12 spectacles ont \u00e9t\u00e9 vendus. Pour r\u00e9pondre aux demandes du march\u00e9 , des repr\u00e9sentations suppl\u00e9mentaires ont \u00e9t\u00e9 organis\u00e9es lors des vacances de printemps en 1992. Depuis 1997, tous les droits de \u00ab\u00a0Samson et Gert\u00a0\u00bb sont g\u00e9r\u00e9s par Studio 100.<\/div>\n<div>D\u00e9but 1992, la sprl Lamoen \u00e0 Schelle s\u2019est transform\u00e9e en\u00a0<strong>Limecas sa.<\/strong><\/div>\n<div>Aujourd&rsquo;hui Limecas est la soci\u00e9t\u00e9 immobili\u00e8re du groupe. Le b\u00e2timent semi-industriel \u00e0 Schelle, au Brandekensweg a une superficie de 8748 m\u00b2 (dont 3000m\u00b2 de bureaux) sur un terrain de plus de 1,6 ha. \u00a0Les bureaux du Groupe BMC sont situ\u00e9s dans ce b\u00e2timent.<\/div>\n<div>A partir de 1994, BMC-Group commence , en sous-traitance avec LMP (agence de marketing de la f\u00e9d\u00e9ration du football belge) \u00e0 coop\u00e9rer avec<strong>\u00a0l&rsquo;Union Royale Belge des soci\u00e9t\u00e9s de Football Association (URBSFA)<\/strong>. Association belge de football. Cette collaboration a \u00e9volu\u00e9 en 1997 en une coop\u00e9ration exclusive et directe avec l&rsquo;Union belge de football. Le point culminant de la collaboration a eu lieu en 2002 \u00e0 l&rsquo;occasion de la participation des Diables Rouges \u00e0 la finale de la\u00a0<strong>Coupe du Monde de la FIFA au Japon\/ Cor\u00e9e.<\/strong>\u00a0BMC-Group \u00e9tait responsable de la coordination, la pr\u00e9paration et l&rsquo;organisation du s\u00e9jour des Diables Rouges pendant cette Coupe du Monde. Pour la premi\u00e8re fois dans l&rsquo;histoire, des jeux amicaux pour les Diables Rouges \u00a0ont \u00e9t\u00e9 organis\u00e9s et commercialis\u00e9s \u00e0 l\u2019\u00e9tranger. Cette organisation \u00e9tait dans les mains de \u00a0BMC-Group. En Juillet 2006, M. Fran\u00e7ois De Keersmaeker a \u00e9t\u00e9 nomm\u00e9 pr\u00e9sident de l&rsquo;Union belge de football. \u00a0Fin Juin 2009, BMC-Group ne prend plus de nouvelles initiatives pour renforcer la coop\u00e9ration avec l&rsquo;Union belge de football et la collaboration est interrompue.<\/div>\n<div>BMC-Group est \u00e9galement l&rsquo;agence de commercialisation de\u00a0<strong>la SVS (Fondation Flamande de sport \u00e0 l\u2019\u00e9cole<\/strong>\u00a0\u2013www.schoolsport.be) Cette coop\u00e9ration a d\u00e9but\u00e9 en 1996, et dure maintenant presque 20\u00a0ans.<\/div>\n<div>Au d\u00e9but \u00a0de l\u2019ann\u00e9e 2000, BMC-Group signe un contrat de 10 ans avec le<strong>\u00a0FRBB<\/strong>\u00a0(<strong>F\u00e9d\u00e9ration Royale Belge de Basket-Ball<\/strong>). \u00a0BMC g\u00e8re tous les droits commerciaux et organisationnels de la FRBB (y compris les droits des \u00ab\u00a0Lions Belge \u00bb).<\/div>\n<div>En 1998, le projet\u00a0<strong>Symfollies<\/strong>\u00a0est n\u00e9 (voir www.symfollies.com). Symfollies est un projet prestigieux bas\u00e9 sur une s\u00e9rie de 52 \u00e9pisodes d\u2019un dessin anim\u00e9. Chacune de ces animations est une version contemporaine d&rsquo;un chef d&rsquo;\u0153uvre de musique classique. La production de Symfollies a \u00e9t\u00e9 associ\u00e9e \u00e0 un investissement de + \/ &#8211; 10 millions d&rsquo;euros. Le projet est incorpor\u00e9 dans la soci\u00e9t\u00e9 Symfollies.com GCV. Au niveau international, la s\u00e9rie est diffus\u00e9e \u00a0par diff\u00e9rentes chaines de t\u00e9l\u00e9vision dans plus de 100 pays. La poursuite du d\u00e9veloppement de Symfollies est une priorit\u00e9 dans les prochaines ann\u00e9es.<\/div>\n<div><strong>Johan Casselman<\/strong>\u00a0est le fondateur et PDG de BMC-Group NV.<\/div>\n","protected":false},"excerpt":{"rendered":"<p>BMC-Group\u00a0s.a. a \u00e9t\u00e9 fond\u00e9 en 1990 en tant que cabinet de conseil ind\u00e9pendant (Belgian Marketing and Consulting Group). D\u00e8s le premier jour BMC-Group fournit des conseils commerciaux \u00e0 diff\u00e9rentes entreprises. Il a \u00e9galement commenc\u00e9 \u00e0 d\u00e9velopper et concevoir des concepts et des projets. Pour VMMA ( VTM), \u00a0BMC-Group a con\u00e7u [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":616,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A propos de BMC | BMC-Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bmcgroup.be\/fr\/a-propos-de-bmc\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A propos de BMC | BMC-Group\" \/>\n<meta property=\"og:description\" content=\"BMC-Group\u00a0s.a. a \u00e9t\u00e9 fond\u00e9 en 1990 en tant que cabinet de conseil ind\u00e9pendant (Belgian Marketing and Consulting Group). 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